Meta NEW DELHI: Meta Tuesday announced a fresh set of measures to combat child exploitation across its platforms, days after the Indian govt issued a notice over Instagram advertisements allegedly carrying child sexual abuse material, putting further pressure on the company to strengthen its safety systems.In a blog post, the company said it had already identified and disabled several offending advertisements and accounts before the issue was flagged publicly. A subsequent investigation led to the removal of additional ads, disabling of more accounts and blocking of URLs linked to policy-violating content.Meta said it uses advanced AI tools to detect accounts sharing suspicious off-platform links and other signals associated with child exploitation. “In the last six months alone, this led to the removal of 160,000 accounts in India,” the company said.Rejecting claims that its advertising systems deliberately targeted users with an inappropriate interest in children, Meta said its technology detects suspicious behaviour and that it removed more than four million accounts globally last year for potentially suspicious activity related to children.The company said it combines automated systems with manual reviews to vet advertisements and monitor advertiser behaviour. Businesses violating its advertising or community standards may face restrictions or a ban from advertising across Meta platforms.Meta also highlighted its investments in artificial intelligence to improve content enforcement, saying its AI systems now support moderation in languages used by 98% of internet users.The company said it remains committed to working with law enforcement agencies and industry partners while investing in new technologies, intelligence sharing and stronger safeguards to protect children online.Get the latest India news and live updates. Download the TOI App.End of ArticleFollow Us On Social MediaVideosWATCH: PM Modi Invokes ‘Kuch Kuch Hota Hai’; Indonesia President Admits He Has Indian DNAIndia Set To Supply Two BrahMos Missile Batteries Worth $200 Million To Indonesia: ReportThree Dead, Several Missing After Massive Landslide Near Kerala Tunnel Project SiteWhy Does Mumbai Flood Every Monsoon? The Real Reasons Explained’New Species Of Girgit’: Yogi Adityanath Slams SP, Congress Over Ram Temple Donation Theft CaseWho Was Jaswant Singh Khalra? The Story Behind Diljit Dosanjh’s SatlujThree Key Aides Of Union Minister Bhupender Yadav Relieved In Sudden Administrative MovePM Modi Announces IIM Bangalore’s First Overseas Campus In Indonesia’s Malang RegionSupreme Court Rejects DMK Plea Against Vijay Remarks In Karur Stampede InvestigationPM Modi’s Indonesia Visit : BrahMos, Astra Missiles, Critical Minerals And Big Outcomes123PhotostoriesFrom recalling a 72-hour non-stop Kasautii Zindagii Kay shoot to being a strict mom to Palak: When Shweta Tiwari spoke about her journey5 powerful spiritual practices that can strengthen your soul from withinSobhita Dhulipala brings heritage weaves back into the traditional spotlight with this gorgeous Gadwal sareeDid you know your vitamin D3 could be coming from sheep’s wool? Doctor explains how it happens and why it matters5 rain-soaked destinations in India that are magical during the monsoon, and how to explore them safelyFrom SUVs to Hatchbacks: What your rental car choice says about your travel personalityHow to visit 3 countries in one trip: These unique places let travellers cross international borders on footFrom nostalgia to kitchen essentials: Foods NRIs often pack before leaving IndiaEver wondered why popcorn explodes? The science behind your favourite movie snackInside India’s oldest libraries that survived the Mughal era and the British rule123Hot PicksArgentina vs EgyptLionel Messi vs Mahamed SalahWayanad LandslideNovak DjokovicNavodaya RegistrationWhere to Watch FIFA World CupMohamed Salah and Magi Sadeq Net WorthQuote of the Day by Saddam HusseinMumbai-Pune expresswayTop TrendingIran-US WarMumbai FloodsBengal Rape CaseFIFA World Cup 2026CBSE Class 10 ResultRam temple donationMumbai rainStock Market TodayMumbai Rain DeathKCET mock seat allotment
NEW DELHI: Meta Tuesday announced a fresh set of measures to combat child exploitation across its platforms, days after the Indian govt issued a notice over Instagram advertisements allegedly carrying child sexual abuse material, putting further pressure on the company to strengthen its safety systems.In a blog post, the company said it had already identified and disabled several offending advertisements and accounts before the issue was flagged publicly. A subsequent investigation led to the removal of additional ads, disabling of more accounts and blocking of URLs linked to policy-violating content.Meta said it uses advanced AI tools to detect accounts sharing suspicious off-platform links and other signals associated with child exploitation. “In the last six months alone, this led to the removal of 160,000 accounts in India,” the company said.Rejecting claims that its advertising systems deliberately targeted users with an inappropriate interest in children, Meta said its technology detects suspicious behaviour and that it removed more than four million accounts globally last year for potentially suspicious activity related to children.The company said it combines automated systems with manual reviews to vet advertisements and monitor advertiser behaviour. Businesses violating its advertising or community standards may face restrictions or a ban from advertising across Meta platforms.Meta also highlighted its investments in artificial intelligence to improve content enforcement, saying its AI systems now support moderation in languages used by 98% of internet users.The company said it remains committed to working with law enforcement agencies and industry partners while investing in new technologies, intelligence sharing and stronger safeguards to protect children online.
